School & District Management

Meet the Principals of TikTok: 2022 Edition

By Marina Whiteleather — October 07, 2022 1 min read
  • Save to favorites
  • Print
Smiling prinicpal with text Morning in the life of an early childhood prinicpal

The video-sharing app TikTok isn’t going away anytime soon, and if anything, it’s growing in influence in and out of the classroom.

Educators and school leaders turn to social media not only to connect with their K-12 communities but to share their missions and insights on the profession.

Two years ago, we showcased several school leader creators on TikTok, and now even more educators are flocking to the platform to share advice, laughs, or just show off their school spirit.

Here are 6 fun principal follows to check out next time you’re scrolling through TikTok.

@the_tiktok_principal

This principal uses TikTok to share authentic glimpses into his personal life as a self-proclaimed “embarrassing dad” and an avenue to show his K-12 community how he’s advocating for them behind the scenes.

@nacho.average.principal

Her handle says it all. She leverages her TikTok to speak directly to her teachers and to support them, whether it’s getting them supplies from her wish list or sharing words of encouragement.

@principal_mommy

@principal_mommy Principal Mommy Chronicles: Morning in the Life of an Early Childhood Principal #morninginthelife #paulquinn #vlog #principalsoftiktok #harlemchildrenzone ♬ Roxanne - Instrumental - Califa Azul

We’ve brought you a rundown of a typical day in the life of a principal before, but @principal_mommy invites everyone to join her as she tackles a busy day as an early childhood principal. Follow her for unfiltered advice for other school leaders and friendly reminders that even principals live for the weekend.

@coachmarra

@coachmarra Tiktok has inspired me to do fun things 🤣 Loving the new role as an AP #fyp #tiktok #teachersoftiktok #principalsoftiktok ♬ original sound - Andrea Marra

This middle school assistant principal isn’t afraid to use TikTok to boost school culture. She even turns to the platform for inspiration, hopping on popular trends to spread some joy. She doesn’t do it alone, though; she’s sure to bring her AP bestie along for the fun.

@nickholtvluwver

This elementary school principal is known to get the whole school involved in his TikToks, and uses the videos to connect with his students. Follow him for a humor-filled look at how principals are surviving and thriving this school year.

@average_principal

Principals looking for #relatable content or a safe space to vent? Look no further than @average_prinicipal. She uses her page to answer questions or comments, to share more of her perspective and advice, and to support other principals.

Events

This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
School & District Management Webinar
Harnessing AI to Address Chronic Absenteeism in Schools
Learn how AI can help your district improve student attendance and boost academic outcomes.
Content provided by Panorama Education
This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
Science Webinar
Spark Minds, Reignite Students & Teachers: STEM’s Role in Supporting Presence and Engagement
Is your district struggling with chronic absenteeism? Discover how STEM can reignite students' and teachers' passion for learning.
Content provided by Project Lead The Way
Recruitment & Retention Webinar EdRecruiter 2025 Survey Results: The Outlook for Recruitment and Retention
See exclusive findings from EdWeek’s nationwide survey of K-12 job seekers and district HR professionals on recruitment, retention, and job satisfaction. 

EdWeek Top School Jobs

Teacher Jobs
Search over ten thousand teaching jobs nationwide — elementary, middle, high school and more.
View Jobs
Principal Jobs
Find hundreds of jobs for principals, assistant principals, and other school leadership roles.
View Jobs
Administrator Jobs
Over a thousand district-level jobs: superintendents, directors, more.
View Jobs
Support Staff Jobs
Search thousands of jobs, from paraprofessionals to counselors and more.
View Jobs

Read Next

School & District Management 'It Sounds Strange': What Districts Can Do Now to Be Ready for Natural Disasters
It's tempting to push natural disaster preparations to the backburner. These district leaders advise against it.
4 min read
Are You Ready? emergency road sign.
iStock/Getty
School & District Management Opinion What's the No. 1 Way to Retain Principals?
When it comes to the demands of the job, principals share common concerns, according to a recent survey.
5 min read
Screenshot 2024 12 09 at 12.54.36 PM
Canva
School & District Management The Top 10 Things That Keep Principals Up at Night
Principals’ jobs are hard, but what are their most common concerns? We asked, principals answered.
5 min read
School & District Management Superintendents Wrapped: The Songs District Leaders Listened to This Year
Five brave superintendents shared their top songs and artists from the past year with Education Week.
1 min read
A bright blue and pink background with a hand holding a phone with the spotify logo. A pair of headphones frames the cellphone.
Collage by Gina Tomko/Education Week and Canva