Special Report
Professional Development Download

Making Principal Coaching Work: 5 Tips

By Denisa R. Superville & Laura Baker — November 02, 2021 2 min read
Image shows an illustration of a man climbing a ladder, with encouragement.
  • Save to favorites
  • Print

Research shows that coaches can play an integral role in supporting school leaders. What are the elements of a successful coach-principal relationship? Read on for some key advice from veteran coaches. (Scroll down to access this in a downloadable PDF.)

1. Support, don’t evaluate

Coaches’ main roles should be supporting principals and helping them to improve; they should have no involvement in a principal’s evaluation. Clear district messaging on the distinction between evaluation and support is integral to getting principals to buy into the program and to be vulnerable about weaknesses.

2. Guide, don’t direct

Do not micro-manage. The coach is not there to do the principal’s job, but to use their experience to develop their charge’s leadership skills, solve problems, consider different perspectives, and lead their school on a continuous improvement path.

3. Establish trust

Without this essential ingredient, any principal-coach relationship is destined to fail. Principals will not engage in the necessary frank and open conversations that lead to breakthrough moments. The coach bears a large responsibility in forging that trusting bond. Frequent meetings at the beginning of that relations can help lay the foundation, but coaches must also let principals know that they are in a safe, judgment-free zone and that their conversations won’t leave the room.

4. Build a district-level infrastructure

Districts have to know what they’re trying to accomplish—is it stemming principal turnover, is it increasing tenure, for example?—and the problem they’re trying to solve. Having a clear vision for the program and intended outcomes ensures that districts set up long-term planning, funding streams to pay coaches, and consistent procedures for all coaches to follow. It also ensures that the idea of coaching is embedded into the district’s culture. It’s also important that coaches are paid and are not volunteers.

5. Carefully hire and train coaches

Leading a successful school doesn’t necessarily mean that a principal will be a successful coach. Coaches must be carefully selected, know how to lead adults—a different set of skills from leading children—and have excellent communication skills. They should also have a record of developing leaders during their tenure as principals. Districts must also invest in training coaches and providing continuous professional development if they want these programs to succeed.

Download key takeaways

Coverage of principals and school leadership is supported in part by a grant from the Joyce Foundation, at www.joycefdn.org/programs/education-economic. Education Week retains sole editorial control over the content of this coverage.
A version of this article appeared in the November 03, 2021 edition of Education Week as 5 Key Takeaways: Making Principal Coaching Work

Events

This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
Artificial Intelligence Webinar
Decision Time: The Future of Teaching and Learning in the AI Era
The AI revolution is already here. Will it strengthen instruction or set it back? Join us to explore the future of teaching and learning.
Content provided by HMH
This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
School & District Management Webinar
Stop the Drop: Turn Communication Into an Enrollment Booster
Turn everyday communication with families into powerful PR that builds trust, boosts reputation, and drives enrollment.
Content provided by TalkingPoints
This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
Special Education Webinar
Integrating and Interpreting MTSS Data: How Districts Are Designing Systems That Identify Student Needs
Discover practical ways to organize MTSS data that enable timely, confident MTSS decisions, ensuring every student is seen and supported.
Content provided by Panorama Education

EdWeek Top School Jobs

Teacher Jobs
Search over ten thousand teaching jobs nationwide — elementary, middle, high school and more.
View Jobs
Principal Jobs
Find hundreds of jobs for principals, assistant principals, and other school leadership roles.
View Jobs
Administrator Jobs
Over a thousand district-level jobs: superintendents, directors, more.
View Jobs
Support Staff Jobs
Search thousands of jobs, from paraprofessionals to counselors and more.
View Jobs

Read Next

Professional Development Opinion 5 Ways to Make Your Faculty Meetings More Valuable Than an Email
As a principal, I've tried to improve the faculty meetings I once dreaded as a teacher.
Nicole Forrest
5 min read
A group of teachers interacting at a faculty meeting.
Vanessa Solis/Education Week via Canva
Professional Development This Teacher PD Approach Has Spread to More Than 30 States
In theory, microcredentials incorporate elements researchers say are often missing from traditional professional development.
3 min read
Illustration of 8 ladders all blue and shown at varying heights with only one glowing up white and reaching a large red bullseye.
iStock/Getty
Professional Development Opinion Using Data With Purpose for Literacy Instruction
Instead of confining data to spreadsheets, use the information to drive equity, learning, and lasting change.
3 min read
Screen Shot 2025 05 06 at 7.07.08 AM
Canva
Professional Development Could This Tool Make Teacher PD More Relevant?
More states are letting teachers use microcredentials—self-paced training—to fulfill license renewal requirements and get PD.
6 min read
Illustration of a professional woman represented by a clay figurine. Her hand is pushing a large graduation cap icon with other blurred icons in the distance.
iStock/Getty