Adults are more likely to read newspapers if they were exposed to them in school, says a study released last week by the Vienna, Va.-based Newspaper Association of America Foundation.
More information on the report, “Growing Lifelong Readers: A Study of the Impact of Student Involvement With Newspapers on Adult Readership,” is available online from the Newspaper Association of America.
The report says that 62 percent of young adults who had a high level of exposure to newspapers in school now read a daily newspaper regularly. Among those young adults who had low, or no, newspaper exposure while in school, only 38 percent are regular newspaper readers.
