Strategic Content Alignment
Strategic Content Alignment
Standing out in a crowded marketplace is tough. EdWeek’s trusted content reaches district and school leaders when they’re actively looking for insights and solutions — often to solve problems your product can help with.
When your message appears alongside EdWeek’s award-winning journalism in a strategic way, it sparks “aha” moments that connect the dots and keep your brand top of mind.
When your message appears alongside EdWeek’s award-winning journalism in a strategic way, it sparks “aha” moments that connect the dots and keep your brand top of mind.
Say you sell curriculum on literacy and you're launching a new product. Sponsoring an EdWeek special report on The Science of Reading gives your product instant credibility and elevated visibility among a hard-to-reach but highly influential group: K-12 leaders. EdWeek's newsroom reports on all the hottest topics in K-12 from reading and literacy to A.I. to math and more. Chances are we're covering the topic(s) that your company is focused on.
Reach highly-targeted decision makers outside of your four walls. On a monthly basis EdWeek.org gets over 3 million page views. It's K-12 leaders who are actively seeking out EdWeek content to stay informed on trends, challenges, and opportunities. Make sure your company’s messaging makes its way to our highly influential readers. Here's how:
Advertorial Webinars. A customer favorite for a reason. You provide the content, we promote it. Lead gen and content distribution.
Special Reports. An exclusive sponsorship. Your content alongside leaders' most pressing issues in our deep dive reporting.
Advertiser E-Blasts. A dedicated email to our coveted audience. Distribution to ~60K+ targeted and engaged readers.
Social Targeting. Using our 1st party data, we target based on content affinity and user behavior.