Brand Awareness Campaigns
Brand Awareness Campaigns
Differentiating your brand in the crowded K-12 marketplace is not a "nice to have," but a "must have." Why? Because K-12 leaders are constantly bombarded with products and solutions, many of which likely look a lot like yours.
Every major purchase requires justification, making it crucial for district and school leaders to see clear, unique benefits, a strong ROI, or better outcomes from your product.
Here's the thing: having a compelling value proposition isn’t enough—your product needs to stay top of mind. That’s where EdWeek comes in.
Every major purchase requires justification, making it crucial for district and school leaders to see clear, unique benefits, a strong ROI, or better outcomes from your product.
Here's the thing: having a compelling value proposition isn’t enough—your product needs to stay top of mind. That’s where EdWeek comes in.
If you’re trying to get in front of district and school leaders, there’s really no better place than EdWeek. Our brand awareness campaigns help you stay visible to the people who actually make decisions in K-12. It’s not just about racking up impressions; it’s about showing up where your audience already is and building trust over time.
Bigger and bolder ad units. Videos that go viral. Powerful data capabilities for sophisticated segmentation and targeting. It's all here.
Video. Exclusive sponsorships featuring the hottest topics in K-12. We'll handle the editorial content creation and distribution.
Special Reports. An exclusive sponsorship. Anchor your brand to K-12 leaders' most pressing issues in our deep dive reporting.
High Performing Ads. Capture the attention of K-12 leaders with extra large banner ads. Target to specific audience segments.
Sponsor Content. Embed your thought leadership and content marketing among relevant EdWeek coverage.