Standards Letter to the Editor

Standards Adoption Creates an ‘Urgent Demand’

August 27, 2012 1 min read

To the Editor:

Beverlee Jobrack’s recent Commentary “Solving the Textbook-Common Core Conundrum” (Aug. 8, 2012) underscores the importance of instructional materials in the successful implementation of the Common Core State Standards. In fact, K-12 publishers in the United States recognize they have a critical role to play in this historic transformation and are making huge investments in the development of instructional materials and digital learning systems coherent with the common core.

The adoption of the new standards is creating an urgent demand for a new generation of instructional materials and comprehensive support programs for students and teachers. This effort requires great amounts of knowledge, expertise, investment, and persistence to ensure new programs are built to align with the new standards and reflect their rigor and focus. Many of the latest programs consist of innovative digital and online learning resources that allow for personalized learning for every student.

The challenge does not stop at the creation of new instructional materials. Publishers are actively working with school districts to develop and introduce new professional-development programs that will help teachers embed common-core standards in instructional practice.

Finally, Ms. Jobrack is correct in her view that educators must make “careful, intelligent, well-considered selection of content necessary to meet the standards.” Schools should seek and select materials that are effective. Publishers welcome the opportunity to share with educators their knowledge and accountability to the publishers’ criteria for development of common-core materials.

Jay Diskey

Executive Director, School Division

Association of American Publishers

Washington, D.C.

A version of this article appeared in the August 29, 2012 edition of Education Week as Standards Adoption Creates an ‘Urgent Demand’


This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Equity & Diversity Webinar
Culturally Relevant Pedagogy to Advance Educational Equity
Schools are welcoming students back into buildings for full-time in-person instruction in a few short weeks and now is the perfect time to take a hard look at both our practices and systems to build
Content provided by PowerMyLearning
Classroom Technology Webinar Making Big Technology Decisions: Advice for District Leaders, Principals, and Teachers
Educators at all levels make decisions that can have a huge impact on students. That’s especially true when it comes to the use of technology, which was activated like never before to help students learn
Professional Development Webinar Expand Digital Learning by Expanding Teacher Training
This discussion will examine how things have changed and offer guidance on smart, cost-effective ways to expand digital learning efforts and train teachers to maximize the use of new technologies for learning.

EdWeek Top School Jobs

Teacher Jobs
Search over ten thousand teaching jobs nationwide — elementary, middle, high school and more.
View Jobs
Principal Jobs
Find hundreds of jobs for principals, assistant principals, and other school leadership roles.
View Jobs
Administrator Jobs
Over a thousand district-level jobs: superintendents, directors, more.
View Jobs
Support Staff Jobs
Search thousands of jobs, from paraprofessionals to counselors and more.
View Jobs

Read Next

Standards Opinion How the Failure of the Common Core Looked From the Ground
Steve Peha shares insights from his on-site professional-development work about why the common core failed, in a guest letter to Rick Hess.
4 min read
Image shows a multi-tailed arrow hitting the bullseye of a target.
DigitalVision Vectors/Getty
Standards Opinion Common Core Is a Meal Kit, Not a Nothingburger
Caroline Damon argues Rick Hess and Tom Loveless sold the common core short, claiming the issue was a matter of high-quality implementation.
5 min read
Image shows a multi-tailed arrow hitting the bullseye of a target.
DigitalVision Vectors/Getty
Standards How New Common Core Research Connects to Biden's Plans for Children and Families
A study of national test scores indicate the early phase of the Common Core State Standards did not help disadvantaged students.
5 min read
results 925693186 02
Standards Opinion After All That Commotion, Was the Common Core a Big Nothingburger?
The Common Core State Standards may not have had an impact on student outcomes, but they did make school improvement tougher and more ideological.
3 min read
Image shows a multi-tailed arrow hitting the bullseye of a target.
DigitalVision Vectors/Getty