Find your next job fast at the Jan. 28 Virtual Career Fair. Register now.
School & District Management Report Roundup

Business in Education

By Jaclyn Zubrzycki — November 15, 2011 1 min read

A report from the National Education Policy Center at the University of Colorado, Boulder, suggests that corporate partnerships and sponsorships in schools can cause educational harm.

The authors analyzed instances of school commercialism to probe into the educational effects of the school-related activities—ranging from science fairs to sponsored curricula—of corporations like Google, Nike, and Shell.

The report concludes that marketing in schools can contradict curricular messages, as when junk food is advertised while health or science classes teach students to avoid it, and that corporate-sponsored field trips and assemblies can distract from instructional time. The report also argues that the corporate presence in schools is inherently contrary to teaching critical thinking skills, as corporations have a direct interest in students’ accepting their products or messages.

Related Tags:

A version of this article appeared in the November 16, 2011 edition of Education Week as Business in Education

Events

This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
School & District Management Webinar
How to Make Learning More Interactive From Anywhere
Join experts from Samsung and Boxlight to learn how to make learning more interactive from anywhere.
Content provided by Samsung
Teaching Live Online Discussion A Seat at the Table With Education Week: How Educators Can Respond to a Post-Truth Era
How do educators break through the noise of disinformation to teach lessons grounded in objective truth? Join to find out.
This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
School & District Management Webinar
The 4 Biggest Challenges of MTSS During Remote Learning: How Districts Are Adapting
Leaders share ways they have overcome the biggest obstacles of adapting a MTSS or RTI framework in a hybrid or remote learning environment.
Content provided by Panorama Education

EdWeek Top School Jobs

Superintendent, Dublin Unified School District
Dublin, California (US)
Hazard, Young, Attea & Associates
Superintendent, Dublin Unified School District
Dublin, California (US)
Hazard, Young, Attea & Associates
ASSISTANT SUPERINTENDENT, HUMAN RESOURCES
Larkspur, California
Tamalpais Union High School District
Special Education Teachers
Lancaster, PA, US
Lancaster Lebanon IU 13

Read Next

School & District Management ‘Spying’ on Teachers? District Accused of Scouring for Staff Flouting COVID-19 Safety
A Fla. district used social media posts of teachers partying, traveling, & maskless to undercut their union's argument for working remotely.
Scott Travis
4 min read
Image shows close up of a line art eye with a group of people silhouetted in the reflection of the pupil.
Collage by Gina Tomko/Education Week (Images: filo/DigitalVision Vectors + Getty)
School & District Management Opinion Parents Berating Teachers? Making Decisions Without the Data? Advice for Principals
A year marred by COVID-19 has created new challenges for principals. Here are some answers.
6 min read
Principal Advice SOC
Getty and Vanessa Solis/Education Week
School & District Management Student Mental Health and Learning Loss Continue to Worry Principals
Months into the pandemic, elementary principals say they still want training in crucial areas to help students who are struggling.
3 min read
Student sitting alone with empty chairs around her.
Maria Casinos/iStock/Getty
School & District Management Opinion A Road Map for Education Research in a Crisis
Here are five basic principles for a responsible and timely research agenda during the COVID-19 pandemic.
Robin J. Lake
4 min read
Two opposing sides reaching out to work together
J.R. Bee for Education Week