Opinion
Education Opinion

Friday Guest Column: The Rise of Virtual College Fairs

By Marc Dean Millot — April 04, 2008 1 min read
  • Save to favorites
  • Print

Heather Johnson is a regular contributor to Online Education Database (OEDb).

Recently, CollegeWeekLive hosted the largest virtual college fair in history. Its success and the success of virtual college fairs in the past indicate that traditional colleges have started to embrace students’ digital world.
A virtual college fair offers everything you might see at a traditional college fair. Participating colleges set up online “booths,” offering information about the school in the form of an online brochures, virtual campus tours, video testimonials. Live Q&A makes the experience unique. Potential applicants from around the world can question professors, students, alumni and financial aid counselors.

Both college-bound high school students and their parents can participate with virtual college fairs. This can save a tremendous amount in travel expenses, as they can “tour” many colleges at once. Environmentally conscious students will also appreciate the eco-friendly nature of the virtual college fair. Distance learners will no longer feel obligated to physically visit a campus. It won’t be necessary.

Last year, Second Life hosted its first online college fair on the teen grid, which included Penn State, University of Kentucky, and Bowling Green State (see here.) CollegeWeekLive attracted Rutgers, Baylor University, Texas Tech and the Air Force Academy. With virtual college fairs now attracting thousands of attendees and dozens of accredited schools, perhaps more people will become comfortable with the notion of distance education. This is a boon for those attending online colleges and traditional colleges, as e-learning is unmistakably a big part of the future of education, including higher education.

Heather invites your comments and freelancing inquiries at heatherjohnson2323@gmail.com

The opinions expressed in edbizbuzz are strictly those of the author(s) and do not reflect the opinions or endorsement of Editorial Projects in Education, or any of its publications.

Events

This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
School & District Management Webinar
Too Many Initiatives, Not Enough Alignment: A Change Management Playbook for Leaders
Learn how leadership teams can increase alignment and evaluate every program, practice, and purchase against a clear strategic plan.
Content provided by Otus
This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
Artificial Intelligence Webinar
Beyond Teacher Tools: Exploring AI for Student Success
Teacher AI tools only show assigned work. See how TrekAi's student-facing approach reveals authentic learning needs and drives real success.
Content provided by TrekAi
This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
College & Workforce Readiness Webinar
Building for the Future: Igniting Middle Schoolers’ Interest in Skilled Trades & Future-Ready Skills
Ignite middle schoolers’ interest in skilled trades with hands-on learning and real-world projects that build future-ready skills.
Content provided by Project Lead The Way

EdWeek Top School Jobs

Teacher Jobs
Search over ten thousand teaching jobs nationwide — elementary, middle, high school and more.
View Jobs
Principal Jobs
Find hundreds of jobs for principals, assistant principals, and other school leadership roles.
View Jobs
Administrator Jobs
Over a thousand district-level jobs: superintendents, directors, more.
View Jobs
Support Staff Jobs
Search thousands of jobs, from paraprofessionals to counselors and more.
View Jobs

Read Next

Education Opinion The Opinions EdWeek Readers Care About: The Year’s 10 Most-Read
The opinion content readers visited most in 2025.
2 min read
Collage of the illustrations form the top 4 most read opinion essays of 2025.
Education Week + Getty Images
Education Quiz Did You Follow This Week’s Education News? Take This Quiz
Test your knowledge on the latest news and trends in education.
1 min read
Education Quiz How Did the SNAP Lapse Affect Schools? Take This Weekly Quiz
Test your knowledge on the latest news and trends in education.
1 min read
Education Quiz New Data on School Cellphone Bans: How Much Do You Know?
Test your knowledge on the latest news and trends in education.
1 min read