The K-12 Leader: Data and Insights Every Marketer Needs to Know

Rachael Delgado leads our analytics efforts to understand and engage readers and manages the research library which provides in-depth research support throughout the organization. Prior to joining Education Week, she was the Early College Coordinator for Washington, DC’s Bell Multicultural High School. She was also an elementary school teacher in a dual-language Spanish-English immersion program in the DC Public Schools. 

Delgado earned her Doctorate of Education in teaching and learning policy at the University of Maryland, College Park. She holds a master’s degree in library science from the University of Maryland, College Park, a master’s degree in teaching from American University, and completed her undergraduate work at Brown University. 

Melissa Heyeck currently serves as Director of Marketing at Education Week, where she leads the B2B marketing team, working in partnership with the sales teams. Much of her career has been spent serving the education sector, where Melissa has honed her marketing expertise while contributing to companies such as Discovery Education and Teaching Strategies.