Federal Federal File

Rex, the ‘Ready’ Mountain Lion

By Andrew Trotter — February 07, 2006 1 min read
  • Save to favorites
  • Print

U.S. schoolchildren in the 1950s learned to “duck and cover” from jaunty cartoon character Bert the Turtle in a famous civil-defense film on what to do in case of atomic attack.

Baby boomers now have an odd nostalgia for such Atomic Age drills. Years from now, what memories will be evoked in today’s children by Rex the mountain lion, the star of a new Web site that aims to help families and schools prepare them for emergencies, from terrorist attacks to weather calamities?

The Ready Kids site was unveiled last week by the Department of Homeland Security as part of its more comprehensive preparedness Web site, www.ready.gov.

Described as a “strong and confident mountain lion,” Rex, his wife, Purrcilla, and other characters are featured in online games and handouts that explain simple steps that families can take to prepare for all types of emergencies.

“We hope the Ready Kids [Web site] and in-school materials will help facilitate discussions about this important subject and encourage all families to get an emergency-supply kit, make a family emergency plan, and be informed about the different emergencies that can happen,” Homeland Security Secretary Michael Chertoff said in announcing the program on Feb. 2.

The site, geared toward youngsters ages 8-12, also offers school activity sheets for grades 4-6. The materials have been mailed to 135,000 teachers in 25 major cities, according to the department.

The Department of Education and the National Association of School Psychologists, among other groups, were consulted in how to present emergency-preparedness information in understandable and appropriate ways to children.

Rex was created by the Advertising Council. The nonprofit group also dreamed up such notable public service characters as Smokey the Bear and McGruff the Crime Dog to communicate safety messages to children and families.

Related Tags:

Events

This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
Law & Courts Webinar
Future of the First Amendment:Exploring Trends in High School Students’ Views of Free Speech
Learn how educators are navigating student free speech issues and addressing controversial topics like gender and race in the classroom.
Content provided by The John S. and James L. Knight Foundation
This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
Student Well-Being Webinar
Start Strong With Solid SEL Implementation: Success Strategies for the New School Year
Join Satchel Pulse to learn why implementing a solid SEL program at the beginning of the year will deliver maximum impact to your students.
Content provided by Satchel Pulse
Jobs Virtual Career Fair for Teachers and K-12 Staff
Find teaching jobs and other jobs in K-12 education at the EdWeek Top School Jobs virtual career fair.

EdWeek Top School Jobs

Teacher Jobs
Search over ten thousand teaching jobs nationwide — elementary, middle, high school and more.
View Jobs
Principal Jobs
Find hundreds of jobs for principals, assistant principals, and other school leadership roles.
View Jobs
Administrator Jobs
Over a thousand district-level jobs: superintendents, directors, more.
View Jobs
Support Staff Jobs
Search thousands of jobs, from paraprofessionals to counselors and more.
View Jobs

Read Next

Federal What Educators Need to Know About Senators' Bipartisan Deal on Guns, School Safety
In addition to gun restrictions, a tentative compromise would also fund mental health and school safety programs—but it faces hurdles.
4 min read
Protesters hold up a sign that shows the outline of a rifle struck through with a yellow line at a demonstration in support of stronger gun laws.
Protesters gather for the March For Our Lives rally in Detroit, among the demonstrations against gun violence held on the heels of recent mass shootings in Buffalo, N.Y., and Uvalde, Texas.
KT Kanazawich for Education Week
Federal Senate Negotiators Announce a Deal on Guns, Breaking Logjam
The agreement offers modest gun curbs and bolstered efforts to improve school safety and mental health programs.
5 min read
Sen. Chris Murphy, D-Conn., speaks during a rally near Capitol Hill in Washington, Friday, June 10, 2022, urging Congress to pass gun legislation. (AP Photo/Susan Walsh)
Federal Education Secretary: 'Let's Transform Our Appreciation of Teachers to Action'
Miguel Cardona shared strategies to help recruit, develop, and retain effective teachers.
5 min read
Education Secretary Miguel Cardona speaks during the 2022 National and State Teachers of the Year event in the East Room of the White House in Washington, Wednesday, April 27, 2022.
Education Secretary Miguel Cardona speaks during the 2022 National and State Teachers of the Year event in the White House on April 27.
Susan Walsh/AP
Federal Lawmakers, Education Secretary Clash Over Charter School Rules
Miguel Cardona says the administration wants to ensure charters show wide community interest before securing federal funding.
5 min read
Education Secretary Miguel Cardona speaks during the 2022 National and State Teachers of the Year event in the East Room of the White House in Washington, Wednesday, April 27, 2022.
U.S. Secretary of Education Miguel Cardona, is seen during a White House event on April 27. The following day, he defended the Biden administration's budget proposal on Capitol Hill.
Susan Walsh/AP