Education

Worried About Message, E.D. Halts Video Distribution

By Jessica Portner — November 08, 1995 3 min read
  • Save to favorites
  • Print

Washington

The Department of Education said last week that it will stop distributing a video on attention-deficit disorder as part of its ADD public-awareness campaign. The video fails to represent the department’s position that medication alone may not be the most appropriate treatment for the disorder, officials said.

The 32-minute video, produced by an independent production company, features board members of the advocacy group Children and Adults with Attention Deficit Disorders.

In the video, the CHADD board members praise the effectiveness of Ritalin, the brand-name version of the drug methylphenidate, and the most commonly prescribed drug for ADD.

“After reviewing the films more carefully, we felt that the video did not effectively communicate our message,” Kathryn S. Kahler, the communications director for the Education Department, said last week.

“Some people watching the video could get the impression that medication alone was the best treatment, and we are saying there are many treatments for ADD,” she said.

The “Merrow Report”

The disorder, which is characterized by hyperactivity, impulsiveness, and an inability to concentrate, affects 3 percent to 10 percent of school-age children.

The Education Department’s decision to stop distributing the video came soon after a public-television program raised questions about the financial relationship between CHADD and the drug company Ciba-Geigy Corp., which makes Ritalin. (See Education Week, Oct. 18, 1995.)

The edition of “The Merrow Report” that began airing on PBS channels late last month noted that, since 1989, CHADD has received about $818,000 in education grants from the New Jersey-based drug company.

Some parents featured in the documentary report, titled “Attention-Deficit Disorder: A Dubious Diagnosis?,” said they were concerned that the support group was receiving donations from the drug company.

But officials of both CHADD and Ciba-Geigy have defended their relationship, saying that drug companies are often provide financial support to such groups.

Jeffrey R. Rosenberg, a spokesman for CHADD, said last week that his group does not advocate any specific treatment for ADD and was not troubled about the department’s decision to revise the video.

“If they feel they can make a video that better reflects what they learned from their scientific research, then that’s a good thing,” Mr. Rosenberg said.

Written materials accompanying the video--which show the effectiveness of some teaching and behavior strategies for children with ADD--will continue to be distributed to schools and interested groups, the department said.

DEA Petition

Just as the Education Department decided to revise the ADD video, another federal agency leaked a preliminary report on proposals to lift restrictions on the drug used to treat the disorder.

ChADD, along with the American Academy of Neurology, had petitioned the Drug Enforcement Administration to reclassify methylphenidate, which is now considered a controlled substance for which yearly production quotas are set. The petitioners say the quotas are burdensome for parents who want the drug to treat their children.

Though the dea has made no final recommendations, the report seems to suggest that the agency is reluctant to reclassify the drug.

The report also questions why CHADD initially filed the drug-reclassification petition. “It is unclear why CHADD, purportedly an advocacy group, is suggesting a lessening of controls on [methylphenidate] when every indicator available, including scientific studies, urge greater caution,” the report says.

Mr. Rosenberg of CHADD said that his group hopes that the government ultimately decides to grant the petition because it would make obtaining the drug less costly for parents by allowing them to obtain refills of the medication without a doctor’s visit.

A version of this article appeared in the November 08, 1995 edition of Education Week as Worried About Message, E.D. Halts Video Distribution

Events

This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
Student Achievement Webinar
How To Tackle The Biggest Hurdles To Effective Tutoring
Learn how districts overcome the three biggest challenges to implementing high-impact tutoring with fidelity: time, talent, and funding.
Content provided by Saga Education
This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
Student Well-Being Webinar
Reframing Behavior: Neuroscience-Based Practices for Positive Support
Reframing Behavior helps teachers see the “why” of behavior through a neuroscience lens and provides practices that fit into a school day.
Content provided by Crisis Prevention Institute
This content is provided by our sponsor. It is not written by and does not necessarily reflect the views of Education Week's editorial staff.
Sponsor
Mathematics Webinar
Math for All: Strategies for Inclusive Instruction and Student Success
Looking for ways to make math matter for all your students? Gain strategies that help them make the connection as well as the grade.
Content provided by NMSI

EdWeek Top School Jobs

Teacher Jobs
Search over ten thousand teaching jobs nationwide — elementary, middle, high school and more.
View Jobs
Principal Jobs
Find hundreds of jobs for principals, assistant principals, and other school leadership roles.
View Jobs
Administrator Jobs
Over a thousand district-level jobs: superintendents, directors, more.
View Jobs
Support Staff Jobs
Search thousands of jobs, from paraprofessionals to counselors and more.
View Jobs

Read Next

Education Briefly Stated: March 20, 2024
Here's a look at some recent Education Week articles you may have missed.
8 min read
Education Briefly Stated: March 13, 2024
Here's a look at some recent Education Week articles you may have missed.
9 min read
Education Briefly Stated: February 21, 2024
Here's a look at some recent Education Week articles you may have missed.
8 min read
Education Briefly Stated: February 7, 2024
Here's a look at some recent Education Week articles you may have missed.
8 min read