As the champion in a competition to develop a theme for a campaign against drunk driving, Daniel Tyler, a 17-year-old high-school student in Enfield, Conn., has won a $1,000 scholarship and the gratification of seeing his slogan--"Drunk drivers are breaking America’s heart"--on billboards across the country.
Mr. Tyler was one of more than 600 members of the Distributive Education Clubs of America to enter slogans for the contest, which was jointly sponsored by the clubs and the Outdoor Advertising Association of America, according to William E. Carmichael, communications director for the deca
The contest was endorsed by the U.S. Transportation Department and the National Highway Traffic Safety Administration. Mr. Tyler’s slogan will appear on 2,500 billboards across the country shortly3after Thanksgiving, Mr. Carmichael said.
Before his first month on the job had ended, David A. Bennett, the new superintendent of the St. Paul public schools, had left his mark on the district’s school-desegregation plan.
Late last month, the school board unanimously approved a proposal by Mr. Bennett to change the themes of the proposed magnet schools that are at the heart of the district’s desegregation plan. The plan was approved last summer after months of negotiations with the state department of education.
Specifically, Mr. Bennett suggested that the district drop its plan to offer “enrichment” magnets--expected to provide improved instruction across the board in all courses--and to replace it with one focusing on “distinct” magnets--those offering programs with features such as the Montessori method of teaching or a special emphasis on creative arts.
A version of this article appeared in the November 07, 1984 edition of Education Week as People News