Education coverage may be disappearing from the pages of daily newspapers, but the hunger for information on schools and districts when measured by Google searches is intense.
Google released its year-end zeitgeist listof the most popular searches by major city, and in almost every market, there’s at least one school-related search in the Top 10. In Los Angeles, “lausd” was the top search term for the year. Here in Washington, “fcps blackboard,” a Web site for parents and students in the Fairfax County Public Schools, was the most frequently Googled term. And in Chicago, “impact cps,” the city school district’s Web-based student information system used by teachers, district administrators, as well as parents, was searched for more than anything else.
In San Francisco, the search for the city school district came in at No. 6, behind the often-searched-for schedule for the San Francisco Giants. And in Atlanta, four of the top 10 searches were for various school districts in the region.
