Education

Campaign Ads

October 26, 1994 1 min read
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Candidate: U.S. Sen. Jeff Bingaman, D-N.M.
Time: 30 seconds
Producer: The Campaign Group

SENATOR BINGAMAN: “When I went to school in Silver City, I only had to compete against 61 other kids in my class. Today’s students have to compete against kids in Arizona, Colorado, and Texas--sometimes in Japan and Germany. We need to get them ready.”

“I’m Jeff Bingaman. That’s why I proposed a law to establish national standards to improve education. Set the goals. Give them the tools to compete. Challenge them. Our students can measure up. Let’s give them that chance.”

‘Quarter’

Candidate: Georgia Gov. Zell Miller (D)
Time: 30 seconds
Producer: Grunwald, Eskew, Donilon

Background: Governor Miller’s opponent is multimillionaire businessman Guy Millner (R). All proceeds from Georgia’s lottery--$360 million in the last fiscal year--go to public education programs.

ANNOUNCER: “Here in Georgia, Guy Millner tells voters he’s against the lottery, and he’s opposed to gambling. But in Las Vegas, Guy Millner’s a high roller.” (Action: Mr. Millner’s photo and name are superimposed on a spinning roulette wheel.)

“Guy Millner invested a quarter-million dollars in Las Vegas and Atlantic City casinos. Casinos like the Sahara and the Showboat.” (Mr. Millner’s photo and name are superimposed on pictures of Las Vegas’s nighttime skyline.)

“That’s right. Guy Millner opposes the lottery for us here in Georgia, while he invests in casinos in Las Vegas.” (Headlines from news accounts of Mr. Millner’s investments flash on the screen.)

“Guy Millner. He wins. You lose.”

A version of this article appeared in the October 26, 1994 edition of Education Week as Campaign Ads

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