Published Online: January 12, 2015
Published in Print: January 14, 2015, as Investment in Ed-Tech Firms Jumped, Evolved in 2014

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Investment in Ed-Tech Firms Jumped, Evolved in 2014

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The amount of venture capital flowing into K-12 education technology companies reached $642 million in 2014, jumping 32 percent over the previous year, with investors showing a strong appetite for platforms to help schools connect with parents and perform data analytics, according to a new report.

Much of the new interest in pre-college ed-tech can be linked to "a shift to more consumer-ish type products in K-12 ed-tech," said Vivek Murali, an associate partner at the Oakland, Calif.-based NewSchools Venture Fund, which published the report last month. Mr. Murali published the analysis last month.

Venture capitalists who were previously wary of companies struggling to break into the K-12 market, he said, are now enticed by businesses that are "bypassing that cycle."

Vol. 34, Issue 17, Page 5

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