Teaching & Learning

The nation's largest union—and not just for the teaching profession—is stressing recruitment of new members as never before.

At its annual meeting, held in New Orleans last month, the 2.7-million member National Education Association announced the launch of a new recruitment and lobbying campaign.

Dubbed "Great Public Schools for Every Child," it will succeed by strengthening state affiliates, according to director John Stocks, a former top official with...