Take Note: A star is born?

Today's topic on "Geraldo": A straight-shooting schools chief shares his secrets of success.

Perhaps Seattle Superintendent John H. Stanford wouldn't be one of talk-show host Geraldo Rivera's most outrageous guests, but he'd be sure to rake in the viewers.

The schools chief and former U.S. Army major general has become something of a celebrity since he accepted the district's top post last fall. Reporters have come calling on Mr. Stanford, whose no-nonsense management style and unusual background for a school official seem to have endless public appeal. (See Education...