Audience

Education Week is the one publication high-ranking education decision-makers rely on when making decisions about major purchases. Education Week readers are the stakeholders who drive product discovery, pilot, purchasing, implementation and adoption in the vast majority of the nation’s school districts.

Education Week readers are loyal and engaged. The average subscriber has subscribed to Education Week for over 10 years and has over 20 years experience in the education community.

• Has read all 4 of the last 4 issues
• Spends over an hour with each issue
• Controls the purse strings for their district or department
• Is involved with over $800,000 in product and service purchases per year
• Belongs to professional organizations
• Regularly attends conferences and seminars
• Looks upon display ads as part of their routine information gathering process